Claire Sullivan-Barasch is currently a BDM consultant at Depositphotos, a commercial platform that brings authors of high-quality licensed stock photos, graphics, vectors and videos together with appreciative buyers. Claire is a dedicated professional with excellent problem solving skills and takes on a client centered approach to account management. She has impressive 20 years of experience in the visual communications industry, working towards solidified goals and providing creative solutions for clients across the advertising, corporate and publishing sectors
The future of visual communication for brands: 5 key trends that will shape the world in 2018
Visual trends in 2018 work together to promote a new aesthetic as well as introduce and adapt innovative format and technology. These trends edge closer to a more ‘honest’ approach to visual communication. The main trend influential to brands will be the growth of UGC in the context of honest photography’ and filtered-down aesthetics that are being valued and widely used by brands.