Jonas Stockfleth

The Film Yard

After years of making corporate-video for a range of industries, Jonas started exploring emerging alternatives to the rectangular video format as mobile web overtook desktop in 2016. His company The Film Yard started to produce square-video for social marketing, 360 & VR video for experiential marketing and recently utilised an extreme panoramic video format at a special 9:1 cinema experience for The Bill & Melinda Gates Foundation. He is now exploring new ways to innovate and disrupt the video industry with new formats to utilise the power of video.

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THE FUTURE OF VIDEO MARKETING IN A MILLENNIAL WORLD

The age of video is truly upon us and everyone uses video; on their web page, youtube and social media. Knowing your audience is key for a successful video strategy, in this session we will look at how to use video in the right format, on the right platform, for the right audience and how you can stay innovative to keep up with the millennials.